How YOU can get featured in the next Jones Soda campaign

Yes, you! Jones Soda Company is releasing products this Spring/Summer and to continue "keeping it real," they're featuring consumers in their new campaign.

Whether you want to find your content on the Jones Soda bottle, website ads, social media or augmented reality videos, the opportunities are endless following these three easy steps:

Research

First, check out the Jones Soda Gallery to see which images or reels are getting the most votes. You'll get a good idea of what represents Jones best, before creating and choosing which content to submit. Make sure to research different Jones collabs and flavors so you understand what aesthetic you are aiming for — and how it correlates. For instance, Jones Soda has recently expanded to cannabis drinks set for release in April 2022. Utilizing the unconventionality of Jones will help set your media apart from other submissions.

Choose Content

There are many things you must consider when choosing content for submission. Composition, lighting, purpose and more. Jones covers often tell a clear story that not only captures the consumer but also matches the vibe of the brand. The majority of Jones Soda bottles are grayscale and when using this filter, images must be bold and simple — it brings out the simplistic beauty of the image and highlights the vibrant soda itself.

Jones is now featuring AR reels where the customer can scan their bottle and watch the image come to life. Keep in mind that when choosing a video, the most important media is the cover photo, as it draws the audience in and leads them to want more from the source.

Post

Before posting, make sure to read the terms of use and understand that any visible faces must have a model release filled out. If you agree to the terms and want to continue with the posting process, all you have to do is select "Add Your Content" and begin uploading your media to the Jones website. Once the posting process is completed, your content is now available for the Jones team and general public to see and vote on in consideration for bottle covers and content ads.

Don't want to wait on the next release? No worries. Jones also offers custom orders for any occasion at My Jones.